Practice What You Preach: Are You A False Vegan Profit on Instagram?

If you have social media and dabble with veganism, you probably post about it obnoxiously on your Instagram and use the hashtag #VEGAN. Social media has been a platform for millennials to post about their amazing dinner plates and healthy food decisions and it has contributed a wave of posts and images of healthy lifestyles. However, many people who love posting images of their healthy vegan burgers, are also claiming not being fully vegan which raises the question… If you’re not 100% vegan, stop claiming you are on Instagram.

Although being vegan can be a positive healthy lifestyle, most social media users have an obsession with showing the world that they’re eating vegan. But are they genuinely interested in a plant-based diet, or are they just preoccupied with the idea of a healthy Instagram post for validation?

According to the Vegan Society, established in 1944, “veganism is a way of living which seeks to exclude, as far as is possible and practicable, all forms of exploitation of, and cruelty to, animals for food, clothing or any other purpose.”

The society outlines that the primary reasons for going vegan are; ethical reasons (concern over the treatment of animals), health and sustainability for the future of the planet.

As veganism becomes mainstream on social media, there will always be people who just “do it for the ‘gram”  and use the famous hashtag #VEGAN or #VEGANFOOD and go back to eating meat and wearing leather. Regardless of the diet you choose, always remind yourself “is it worth sharing my vegan plate to the 1 billion Instagram users? “Veganism isn’t a cult nor a trend. It’s a lifestyle for many, besides, we all think the Instagram foodie can be quite annoying.



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